Services
New websites
I will work with you to understand your business objectives and incorporate these into the design of the website using WordPress.
Starting from scratch, websites require the following to become ‘live’:
- Domain name. This is the address. Your URL
- Hosting. This is the block of land your website will sit on
- Content management system (CMS). I recommend and use WordPress. This is the world’s most widely used CMS however I can also use other CMS
- Content. The furniture and fittings. Words and images that describe your business to potential customers.
It’s important that your site is an accurate representation of your brand and products. Website users need to be able to navigate the site effectively and have a great online experience.
Websites will also require a strategy for managing content publishing and updates once it’s live.
Contact me for help with your website strategy and build, hosting, domain name registration and content development.
Improve or update your existing site
Do you have an existing site that needs updating?
Does the site have elements that you love or hate?
Do you have new imagery or products that you need to showcase?
I can create new content for your existing site or clean up and improve web pages. Get in touch for a solution.
Digital marketing services
All websites require tuning so that they can be found by your customers.
I can assist you with:
- Search engine marketing (SEM) campaigns using Google Ads. Have you noticed that the top search engine results are ads? This space can be bid on using keywords and a combination of relevant content on your website
- Search engine optimisation (SEO). This is actually a series of strategies to be ‘found’ via search. Ways to do this include making the site free of errors so that it can be successfully crawled and indexed by Google and other search engines.
- Content marketing. Another important factor is content and we can look at creating content that matches the keywords your customers are searching for.
- Digital analytics
Contact me for digital marketing services.
Digital consultancy
Do you just need a plan or someone to explain digital marketing? As a recent graduate of the Google Squared Digital Marketing Certificate, the whole digital marketing ecosystem is something that I am trained in and ready to help you with.
Together we can build a plan of attack, covering as many aspects of digital marketing that your business many need.
Need help securing vendors or marketing technology solutions? Do you need help deciphering the martech landscape? Get in touch.
